• 21-24 May 2019 | Doltone House Jones Bay Wharf | Sydney | Australia

    B2B Marketing Leaders Forum APAC 2019

    APAC's largest B2B marketing conference focused on revenue, growth, leadership and personal career advancement!
     

    21-24 May 2019 | Doltone House Jones Bay Wharf | Sydney | Australia

Strategies, Technologies and Leadership - for turning marketing departments into revenue generating machines

Now in its forth year, APAC’s largest gathering of B2B CMOs and marketing leaders will again be held at the Doltone House Jones Bay Wharf in Sydney on the 21 – 24 May 2019.

350 B2B CMOs and marketing leaders with gather to to discuss the latest strategies, technologies and leadership techniques for turning their marketing departments into revenue generating machines, secure larger budgets and a stronger voice in the C-suite!

Tickets and sponsorship are sold out every year so please secure your spot early!

  • We’re seeing a large skills gap today in B2B marketing, and it’s conferences like these that help fill that gap as this is the only place they’re going to get this kind of education`` - Carlos Hidalgo – Customer Experience Strategy, B2B Demand Generation and Change Management Expert (US)

Interested in becoming a sponsor?

If your company is interested in sponsoring the B2B Marketing Leaders Forum APAC 2019, we’d love to hear from you. Download our partnership prospectus here.

Call for speakers and workshop leaders!

Please contact us if you'd like to speak in 2019. Some of our past B2B expert speakers include:

Call for workshop leaders for 2019!

Please get in touch if you'd like to host a workshop in 2019.

Tickets are capped at max 30 attendees for a personal learning experience.

Strategies, Technologies and Leadership you'll learn in 2019!

Marketing Leadership

Inspiring marketing leadership and the road to marketing as a strategic business growth driver

CMOs who clearly demonstrate marketing’s contribution to company growth and revenue will claim a seat at the leadership table.

Customer Experience

The CMO as owner of Customer Experience – The road to customer centricity.

B2B buyers are expecting the same level of service and experience that they’re getting with consumer brands; the quest to delivering personal and friction-free multichannel B2B customer experiences, at every single touchpoint.

Managing Change & TRANSFORMATION

Effective change management leadership skills to guide your organisation through transformational journeys.

The increasingly larger role of marketing leaders today to take ownership of Customer Experience along with leading Digital Transformation increasingly involves managing change.

SALES & MARKETING ALIGNMENT

Sales and marketing teams that function like a single, well-oiled machine, with established SLAs and clear definitions of MQLs and SQLs creates a revenue funnel minimises friction and maximise financial returns.

The need for a shared view of the entire funnel, shared metrics, shared tone of voice when building and progressing pipelines to revenue.

ANALYTICS, ROI & DASHBOARDS

To maintain credibility and budgets, CMOs must quantify the contribution of marketing to revenue.

Changing the perception of the marketing team into a  legitimate revenue generator – aligning metrics to business financials.

Data-driven marketing – analytics to measure marketing initiatives and continuously improve performance.

CONTENT MARKETING, ROI & SOCIAL SELLING

Creating content strategy that delivers tangible results to the business.

Brands as publishers: effective content marketing is key to attract and retain customers through compelling, multi-channel storytelling – how to prove ROI on every single piece of content.

Equipping and enabling not just sales with competency in social selling.

Navigating Martech

Many B2B marketers are struggling to keep up with the pace of change with an overwhelming number of new marketing technologies and a large choice of potential vendor partners.

Building the B2B marketing technology stack that drives business impact, efficiency and ROI.

The ultimate martech stack strategy, implementation and the challenges when building and maintaining marketing stacks.

Demand Generation

The magic formula for high quality MQLs (Marketing Qualified Leads) sales love.

Marketers must take a step back from tactics and develop a more buyer-centric strategic approach to their demand generation.

Aligning with sales throughout the entire Demand Generation process

GROWTH & INNOVATION

AI, Machine Learning, Agile Marketing, Growth Marketing and Innovation

AI and ML are fast revolutionising marketing and interactions along the customer journey.

Agile marketing frameworks are getting adopted for speed, flexibility and results.

Fostering a company culture of innovation that generates measurable revenue growth.

B2B-marketing-conference-sydney-australia-2018-brochure

Get your conference brochure!

Download your copy of the conference brochure and share with your team. Group booking discounts apply.

Registration is open, register today and save $600.

The forum  sells out every year so book early to secure your seat.

APAC's largest conference for B2B marketers!

B2B Marketing Conference in Sydney Australia 2019

Partners/Sponsors

Please download the partnership prospectus to see how to get involved with the 2019 forum.

Interested in becoming a sponsor?

If your company is interested in sponsoring the B2B Marketing Leaders Forum APAC 2019, we’d love to hear from you. Download our partnership prospectus here.

Be the first to receive the conference brochure!

Leave your details and we'll send you the conference brochure as soon as it's released, ensuring you'll be able to secure the lowest early bird prices before they expire.

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