Thank you to our 2023 Partners, Sponsors and Exhibitors

HEADLINE PARTNER

adobe at b2b marketing conference in sydney 2023

Adobe believes creativity empowers transformation — personally, professionally and across all industries. We not only deliver strong financial results, but we’re also driving incredible innovation, adding millions of new customers, delivering billions of experiences across screens and processing trillions of data transactions online.

Find out more about how Adobe can help your business here

PLATINUM PARTNER

Born at the heart of business, Merkle B2B is a specialist agency powered by dentsu, with one clear mission: make B2B brands matter more, to the people that matter most. With a suite of solutions and specialists exclusively dedicated to the world of business marketing – including insights, experience, technology, creative and media – Merkle B2B architect modern day integrated customer experiences that drive outcomes for clients.

Visit https://www.merkle.com/b2b

CONTENT MANAGEMENT & ENABLEMENT PARTNER

Highspot empowers businesses to transform their strategic vision into action by enabling companies to engage in meaningful conversations with customers that drive growth. Highspot’s platform seamlessly integrates intelligent content management, contextual guidance, training, coaching, customer engagement, and end-to-end analytics and AI, to provide a comprehensive solution for businesses looking to optimise their customer interactions. Highspot has earned recognition as the #1 provider by leading industry experts, including Gartner, Forrester, G2, Infotech, TrustRadius, and Salesforce AppExchange.

Visit: https://www.highspot.com/

INTEGRATED B2B MARKETING PARTNER

Think Smart Marketing Logo Colour

TSM is an integrated agency delivering smarter B2B marketing that fuels the customer journey through every touchpoint in the buyer cycle to drive business growth.

Whether it’s the B2B sales process, the speed of change, or competition from disruptive business models, complexity is all around. But within that complexity, lies opportunity. And that’s what our frameworks and engagement approach is designed to unlock.

With a hands-on senior team developing integrated solutions across strategy, content, creative and digital, TSM partners with a portfolio of enterprise and scale-up clients across APAC in sectors including technology, financial services, healthcare, property, telco and more.

Visit www.thinksmartmarketing.com.au to find out how TSM can help you drive growth

CONTENT & MARKETING STRATEGY PARTNER

mahlab content marketing agency for b2b conference

Mahlab is a company of supreme problem solvers. Our business-led consultancy services drive growth, increase customer and employee loyalty and build market share. We specialise in working with complex B2B organisations across multiple geographies.

We don’t just create strategy, we are experts in implementation. Our creative communications, content marketing and publishing divisions bring our clients’ strategies to life across APAC.

Our work has been consistently recognised on the international stage including Global Agency of the Year at the 2022 Content Marketing Institute awards. Mahlab is one of Australasia’s largest independent agencies, with 50 staff across Australia, NZ and Singapore.

Visit: http://mahlab.co

APAC B2B AGENCY PARTNER

Green Hat b2b marketing conference Sydney Australia 2020

Green Hat is an integrated marketing agency specialising in Business-to-Business. Green Hat assist their clients with B2B strategy and creativity to attract, engage and delight their customers and turn them into loyal advocates. Green Hat measure everything that matters and align Sales & Marketing to deliver revenue outcomes.

Green Hat services include B2B strategy, branding, creativity, digital and social media services, content marketing, lead generation and nurturing – underpinned by analytics and automation. Industries Green Hat specialise in are professional services, ICT, financial services, industrial and any business dealing in ‘complex and considered purchases’.

Visit: http://green-hat.com.au

B2B MARKETING & EVENTS PARTNER

The world’s most exciting B2B tech companies trust CAPITAL-e to help accelerate their growth in APAC and beyond.
• Events and Experiential
• Content and Design
• Marketing Services

B2B marketing leaders and execs love working with us. Get in touch for case studies and references hello@capital-e.com.au

Visit: https://www.capital-e.com.au/

DIGITAL EXPERIENCE PARTNER

ON24 Colour

ON24 is on a mission to redefine how organizations engage with their audiences, powering interactive, data-rich webinars and content experiences that help people connect on a more human level and make smarter business decisions. Through the ON24 Platform, marketers can create Live, always on, and personalized digital experiences, understand audience behavior and turn that intelligence into action. Informed by more than a billion engagement minutes — including 12 million polls, 1.3 million surveys, 1.5 million conversations, and conversion of over 17 million resources — marketers drive more revenue from ON24 Webinars than any other digital channel. Headquartered in San Francisco, ON24 has a wide global footprint with eight offices in key regions, including London, Munich, Singapore, Stockholm and Sydney.

Visit: http://on24.com

DATA & ANALYTICS PARTNER

At eClerx we combine the best of human and machine intelligence to transform journeys for global fortune 500 companies through data & analytics, creative production, and digital marketing at scale and speed, driving the next wave of growth. Our experts’ pair deep domain knowledge with innovative, blended solution tailored to client needs to unlock their digital potential and accelerate transformation, delivering better business outcomes.

Visit: www.eclerx.com

MARKETING & SALES ENABLEMENT PARTNER

Seismic is the leading global marketing and sales enablement solution, improving close rates and delivering larger deals for sales while increasing marketing’s impact on the bottom line. Large enterprises use Seismic to increase sales productivity through the automatic distribution of relevant information and personalised content to reps for any buyer interaction. Powerful content controls and visibility into usage ensures brand integrity and reduces risk. Seismic’s machine learning and analytics capabilities continuously improves the entire enablement process for large enterprises, increasing the ROI of sales content and tying it directly to revenue.

Visit: www.seismic.com to see how Seismic is being used by firms in your industry

MARTECH PARTNER

Verticurl Logo - b2b marketing conference

Verticurl, a division of Ogilvy, was established in 2006 with the mission to be the world’s leading marketing technology services agency for multinational organizations to enable MarTech platforms, activate Customer Experience Technologies, implement Lead Management processes to accelerate revenue conversion and leverage marketing technology for operational excellence.

Visit: http://verticurl.com

B2B GROWTH PARTNER

The Marketing Practice (TMP) is the global, integrated B2B marketing agency built to provide a growth platform for technology enterprises. Three hundred and fifty specialist B2B marketers across six offices deliver measurable marketing results from brand to demand.

Big name brands and fast-growth companies come to TMP for:

Brand strategy and activation.
Account based marketing and demand generation (direct and via the channel).
Media strategy and buying.

Visit: https: //themarketingpractice.com/en-au/

DEMAND GEN STRATEGY PARTNER

A five-time Inc. 5000 honoree, INFUSEmedia is a fully integrated, data-fueled, demand generation engine that offers a host of industry-leading solutions designed to help B2B organizations drive qualified interest. We employ a holistic, omni-channel approach, which empowers us to identify, qualify, and produce actionable engagement. Supported by the latest innovations in digital marketing, we generate leads by strategically promoting content through innovative social, programmatic, mobile, and direct outreach campaigns. We leverage INFUSEmedia’s advanced content marketing engine, data-driven demand generation tactics, and extensive database of B2B decision makers in 24 verticals to reach target audiences with precision and scale. Our proprietary demand generation solutions include content marketing, ABM, intent-driven marketing, brand amplification, event promotion, and lead flow dashboard. All solutions are strategically implemented and continuously optimized to ensure full-funnel results and maximum ROI.

Visit: https://infusemedia.com/apac/

DAM PARTNER

Bynder takes brands far beyond managing digital assets, enabling teams to conquer the chaos of proliferating content, touchpoints, and relationships in order to thrive. With powerful and intuitive solutions that embrace the way people want to work, and a richly integrated ecosystem, more than 1.4M users across 3700+ organizations, including including Spotify, Puma, and Icelandair, choose Bynder as their brand ally to unify and transform the creation and sharing of assets, inspire teams, delight customers, and elevate business. Founded in 2013, Bynder has since grown to over 450 employees in seven offices around the globe, including the Netherlands, USA, Spain, UK and UAE. The company is backed by Insight Partners.

Visit: https://www.bynder.com/

TRADE & INDUSTRY MARKETING PARTNER

Monkey Media is a unique hybrid – combining a complete marketing agency service with access to our audiences and content insights through our leading trade publications – we provide the missing link in your B2B marketing strategy

Visit: https://www.monkeymedia.com.au

EVENT TECHNOLOGY PARTNER

Cvent Holding Corp. (Nasdaq: CVT), is a leading meetings, events, and hospitality technology provider with more than 4,700 employees and approximately 21,000 customers worldwide. Founded in 1999, the company delivers a comprehensive event marketing and management platform and offers a global marketplace where event professionals collaborate with venues to create engaging, impactful experiences. The comprehensive Cvent event marketing and management platform offers software solutions to event organizers and marketers for online event registration, venue selection, event marketing and management, virtual and onsite solutions, and attendee engagement. Cvent’s suite of products automate and simplify the event management process and maximize the impact of in-person, virtual, and hybrid events.

Visit: www.cvent.com

B2B INTENT DATA PARTNER

Intentsify provides B2B organizations with the most accurate, comprehensive buyer-intent intelligence in the market today, and solutions to act on that intelligence. Delivering and activating proprietary, next-generation precision intent data, Intentsify’s Intelligence Activation Platform identifies companies exhibiting research behaviors directly related to your business solutions, pinpoints where they are in the buying process, surfaces the issues they care about most, and enables you to engage identified companies, quickly and effectively.   To transform the way B2B organizations consume, interpret, and activate intent—enabling exceptional full-funnel buying experiences that drive revenue.

Visit: https://www.intentsify.io/

DIGITAL TRANSFORMATION PARTNER

Hashout is a Digital Transformation partner helping Enterprise Mar-Tech teams with scalable digital foundations leveraging the right choice of design, technology, and processes. We help Mar-Com teams deliver value through modern, personalized, and ROI-focused digital experiences for their customers. Our Adobe offerings, accelerator tools, and integration services combined with the agility to build powerful bespoke applications make us the right digital partner.

Visit: https://hashouttech.com

REGISTRATION PARTNER

Stova is an award-winning end-to-end event technology company, focused on creating innovative solutions for in-person, virtual and hybrid events and providing insight to event planners and organizers about the data driven behind their event. With every meeting and event, Stova creates transformative experiences that enable their customers, attendees, and sponsors to make valuable, face-to-face connections. Companies of all sizes entrust Stova to solve all their event challenges from small intimate gatherings to massive events with 1000 attendees.

For more information, visit www.meetingplay.com and www.aventri.com

SMS PARTNER

Burst SMS is a global online messaging platform, delivering messages since 2008. We specialise in helping businesses communicate with their customers via SMS with simple yet highly intuitive messaging tools. Innovation is what we strive for, by building new features with our clients in mind. Our products are designed by us, but refined by our customers.

Visit: https://burstsms.com.au/

GIFT PARTNER

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We are in the business of giving. At The Hamper Emporium, we are committed to providing the finest products at an affordable price, because we understand why it’s important to tell the people you care about what they mean to you. Nothing makes us happier than surprising your loved ones, clients and employees with exceptional products and presentation. That’s why everyone from Australia’s biggest corporations to the local corner store trust us with their most special occasions.

Visit: https://www.thehamperemporium.com.au/

Interested in becoming a sponsor?

Download the 2024 partnership prospectus here and we'll be in touch.