Iris Chan leads the demand generation function for Asia Pacific at Autodesk. A B2B technology marketing veteran with over 20 years’ experience, Iris brings with her extensive knowledge driving demand generation, digital marketing, account-based marketing, PR/media relations, partner marketing and sales enablement. Prior to joining Autodesk, Iris was the APAC Marketing Director APAC and Head of Sales Development at Seismic. Iris’ past leadership roles include: CMO of sales acceleration software startup FusionGrove, Head of Marketing at IBM Digital Business Group and APJC Head of Sales Enablement at Cisco. In 2021, Iris was a finalist in the Women Leading Tech awards by B&T Australia. Iris was also a three-time finalist in the ARN Women in ICT Awards. Based in Sydney, Iris holds a Bachelor of Arts degree in Mass Communications from the National University of Singapore.