The 5 biggest focuses for B2B marketing leaders going into 2022!
Presented by the B2B Marketing Leaders Forum, during each of these five sessions our B2B CMO speakers will share their personal learnings, experiences and practical advice.
Session 1: The Commercially driven CMO – Practical discussion on communication strategies used during board and leadership meetings – Tuesday 19th October 2021, 12.00pm AEDT | 9:00am SGT
Session 2: The art of zero-based budgeting – Are you making transformational marketing investments? – Wednesday 27th October 2021, 12.00pm AEDT | 9:00am SGT
Session3: Scaling ABM Programs in 2022 without losing effectiveness – Tuesday 9th November 2021, 12.00pm AEDT | 9:00am SGT
Session 4: Customer Marketing Strategies and Programs for 2022 – Showcasing best practice customer engagement strategies and programs – Tuesday 16th November 2021, 12.00pm AEDT | 9:00am SGT
Session 5: Personal Leadership and Career Advancement– Tuesday 23rd November 2021, 12.00pm AEDT | 9:00am SGT
Join B2B Marketing Leaders Forum, for this practical and insightful and exclusive CMO Series. We are bringing senior marketing leaders together to share experiences and where they are focusing their attention in 2022.
This five part series will dive into the hottest topics for B2B CMOs for 2022. Join Emma Roborgh and a wonderful array of CMOs as we exchange thoughts, strategies and ideas to help navigate the Marketing role in 2022 and beyond.