Mark Redgrave CMO Spark NZ B2B Marketing Conference Sydney Australia 2019

Mark Redgrave

B2B CMO and Tribe Lead

All session by Mark Redgrave


Leading Agile transformational change

Whether it’s implementing new marketing team structures, driving company wide CX programs or digital transformation initiatives, driving change and innovation is becoming an essential skill required by today’s CMOs.

Having just completed arguably the world’s largest Agile-at-scale transformation, and the first Telco on the planet to go “all-in”, Mark will share how after 7 ...