Head of Online Marketing and Sales
Bruce is a B2B marketing leader for Alibaba Cloud in ANZ, and helps organizations transform their current IT technologies in order to support more agile, scalable, and secure digital operations.
Bruce has 14 years of experience across digital marketing and field marketing. Prior to Alibaba, Bruce was a JAPAC regional campaign lead for Google specialising in building integrated marketing programs for Google Ads, YouTube and Google Cloud products and services. Bruce has also worked at brand consultancy agency where he specialised in developing brand strategies for blue-chip companies moving into and out of the Asia Pacific region.
Bruce was born in China, and has a Master’s in Business Administration from the Hong Kong University of Science and Technology. For the last 11 years, Bruce has lived and worked in Sydney, Singapore, Tokyo, New York, Hong Kong and Beijing.
All session by Bruce Song