We are Asia’s premier B2B platform enabling marketing leaders to become successful revenue generating machines.
We aim to connect B2B marketers across all industries to:
Learn from each other and build a stronger presence at the C-suite level
Understand real marketing strategies and deploy them successfully in their department
Keep you informed about relevant marketing insights
Emma Roborgh is the founder of B2B Marketing Leaders Forum APAC.
Having worked for one of the word’s largest B2B telco organisations, Ericsson and international B2B events and publishing companies such as IDG and Terrapinn across Europe, Middle East and Oceania, Emma has a deep understanding of the challenges faced by B2B marketers in their daily job
As there were no focused B2B marketing events in the Asia region, Emma launched the B2B Marketing Leaders Forum in Sydney to address that gap, with the goal of connecting CMOs and experienced marketing leaders to share and learn from each other.
Reflecting on Emma’s professional, positive and energetic can-do attitude, the forum is now in its third year and keeps growing. Each year, speakers of successful B2B organisations from all around the globe share their marketing insights.
How do I use marketing analytics to measure marketing initiatives and continuously improve performance?
The road to marketing as a strategic business growth driver?
Which technology innovations shall I explore and how do I use them to gain competitive advantage?
How can I better align our sales and marketing departments?
How do I design and implement a personalised, consistent and compelling omni-channel customer journey?
How do I create a B2B marketing content strategy that clearly shows the link to bottom line results?